The Chicago Wine Cellar Expert on the Radio Feb 14, 2011
Do what you love to do
Learn as much about what you’re doing as possible
Do it to the best of your ability
My name is Rick Grigsby and I am Chicago’s Wine Cellar Expert. An audacious statement to be certain; however, isn’t it refreshing to find a service provider who is willing to set the bar high by the very name of his business?
For the last decade I have honed my craft completing hundreds of wine cellars from Lincoln Park to Lake Forest, from Barrington to Hinsdale, from Naperville to Oak Park and to cities as far afield as Green Bay, Indianapolis and Detroit. I established my business as one based upon referrals and those referrals are based upon client satisfaction.
One becomes an expert by knowing what to do, how to do it and when to do it. An expert also understands what to avoid…at all cost. Our value proposition is simple: we are here, on-the-ground, ready to guide you, hand-in-ours, through each step of the construction of your dream cellar. We offer on-site inspections after each critical step of the process. When finished we remain here, on-the-ground to make certain that everything runs smoothly.
The vast majority of my competitors are internet-based vending machines. Send them a quarter, pull the handle and a product arrives on your doorstep in a week. That’s a great business model for a Borders.com. Make the deal and the book you ordered arrives a week later.
But the process presupposes that you, the client, understand what you want. Moreover, it presupposes that you understand what you NEED. The person on the other end of the phone accepts no responsibility for you making the ‘right’ decision. Buying from an internet vending machine is a play on words of a sign I saw in an antique store last week: “You break it; you bought it. You pull the handle; it’s yours.”
Bought the wrong candy bar? Not a big deal. Buy a wine chiller that won’t work in ‘your’ cellar, and the cost can be substantial. Each home is different. Each cellar is different. Wine cellars is simply not a business that accepts one-size-fits-all.
Unless you have a map, how will you know when you reach the destination? Chicago Wine Cellar Experts provides you with the map, the counsel, the service and the piece of mind that comes from working with the best in Chicago.